earn it recruit and retain
retail marketing and communications is a critical success factor from both brand and financial perspectives. developing and executing IMC strategies and activations to drive traffic to the stores (capture) and sales in-store (conversion) in collaboration with external partners/agencies, store teams and internal departments is an exercise in both art and science. a deep understanding of your guest and consumer shopping behavior is a must — everything communicates, know your audience and tailor your message accordingly.

ekoCycle + Harrods
Jim Henson and Haddon Sundblom
Disney Springs

Oprah's Favorite Things

Disney Springs

ekoCycle venture with will.i.am

Disney Springs

Las Vegas

Dolce and Gabbana NY Runway
Las Vegas

Ashish London Runway

Las Vegas
in-store marketing communication
Las Vegas

Jean Charles de Castelbajac Paris Runway

Las Vegas

Shopping Bag

Giant Novelty Cup

Shopping Bag

Shopping Bag

Uniforms


Kith + Coca-Cola
Disney Springs
Coca-Cola Global Headquarters

Fashion Rio
Pintrest
Coca-ColaStore.com



Princess Social Commerce

O Shop

Sky Princess

Coca-Cola Store, Orlando -- Taste of the World Experience

Goofy's Candy Company -- Build-A-Cup

Fashion Rio

Downtown Disney

Downtown Disney

Jean Paul Gaultier Activation

Downtown Disney

Downtown Disney

Taste of the World Experience

Postable Moments

Frozen Coke

Las Vegas Prime Real Estate

Coca-Cola Store, Las Vegas

Coca-Cola Store, Orlando -- Vintage Murals

The Coca-Cola Polar Bear

Menu Boards

Las Vegas Prime Real Estate

HANDY Charity

Walt Disney World Diversity Resource Group

Molton Brown for Seabourn
Designer Bio

adidas + Coca-Cola
Recycle Call to Action, Coca-Cola Music
Designer Bio and Super Graphic
Art on Demand
The Coca-Cola Polar Bear History Told
Vintage Ad Posters Contemporized

Fashion Rio
HSN for Coca-Cola

ekoCycle + Beats

DRx for Coca-Cola - Sustainability

colette activation
Shipping Container Pop-Up: Sustainability
Pin Trading History Told

Dolce and Gabbana NY Runway

ekoCycle + Harrods

Ashish London Runway

Marc Jacobs Activation

In-Store Marketing Communication

colette activation
In-Store IMC Photo Shoot with SCAD

Zac Posen Activation